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Small Town Dental Group is a Staple of the Mariemont, Ohio Community

Powers Family Dental Group is on the corner of Madisonville in Mariemont, Ohio, where a dental office has been located for three generations of owners. Dr. Nathan Powers stresses the importance of building these relationships and being an active member of their tight-knit community. Passage came in to bring that story to life.
Strategy & Alignment
Video Production
Post-Production

The Challenge

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Dr. Powers wanted to spotlight a variety of dental services and expertise, while keeping the common thread of community through all of the content to be filmed. His practice had never invested in professional video content before so this was a big opportunity for them to tell their story the right way. People don't choose a dentist purely based on technical skills, they want a relationship that lasts for generation.

The Approach

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Filming for this project would simply not fit within a typical corporate shoot window from 8-5. We chose to film the beauty of the community in the evenings and at daybreak when families were walking their kids to school to really bring life to the community, while blending these shots with warm organic interviews with Dr. Powers, his long-time staff, and happy patients.

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