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The Downtown Experience Spotlighted by Vibe-Forward Commercials
We built the "Yours to Discover" commercial campaign around authentic downtown Bowling Green experiences by going right where the action is.
The Challenge
The client wanted a piece that captured the "feeling" of downtown experiences but primarily with real and organic moments. In many cases this means, get out there and get lucky finding great shots.
Our Solution
We went into each of the environments of the video spots with a solo cinematographer to capture the moments as raw as possible. Is hanging out in a dive bar with a big camera rig awkward? Definitely. But it also delivered great results.
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