Growing Distillery Website to House Many Brands

B.H. James Distillers keeps crafting new products, they needed a site that could grow with them.

Client

B.H. James Distillers

Date

2024-08-18

The Challenge

The BH James team needed a website that neatly presented each of its growing list of brands uniquely. One umbrella, an expanding portfolio of products... one website, many jobs.

Our Approach

We developed a site that create a clear history of the distillery and its namesake, while creating uniquely styled product feature pages that still fit together as one cohesive brand presentation. The site features interactive animation and custom background video production to bring the products to life.

The Outcome

BH James Distillers moved from a DIY Squarespace into a custom Webflow that generates healthy small-market traffic with a notable increase to product sales and distillery location visitorship.

98%

Traffic driven from direct and organic search

1200+

Unique monthly visitors

16%

Traffic from KY Bourbon Trail searches