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Construction Company Documentary Honoring Fifty Years
The Challenge
Condensing 50 years of impact across the broader region in less than 10 minutes, while making sure a crowd of 300+ can see and hear the video clearly at a midday outdoor event.
Our Approach
We combined our 10 years of documentary experience into a video that concisely told Alliance's story – from founding, to present day, to their future. We condensed the documentary into shorter social media clips for distribution throughout the anniversary celebration. The Passage team even ensured a proper outdoor LED screen vendor was hired to make sure the audience at the daytime event could experience the documentary together. Oh, and we captured the anniversary event too.
The Outcome
The documentary became the centerpoint of Alliance's 2025 marketing efforts, leading up to the well-deserved retirment of CEO, Tommy Gumm, in late 2025. Event attendees and client guests delivered great positive praise on the documentary and the overall event media experience.